Factors influencing length of stay of cultural tourists

"\"\\\"\\\\\\\"This paper examines the length of stay of cultural tourists in a mountain destination in the . North-East of Italy. A microeconomic perspective of cultural tourism is provided, where . the main point of interest is to analyse the attitude of visitors regarding culture and their . overall vacation. To this aim, visitors’ behaviour is analysed through survey data . obtained at the South Tyrol's Museum of Archaeology in Bolzano (Italy) . A zero-truncated negative binomial model is empirically estimated, unlike other studies, as a . generalization of a Poisson distribution. The analysis shows which are the main . determinants that influence length of stay of cultural tourists: nationality, age, . employment, income, costs associated with the journey, all have an impact on length of . stay. Specifically, variations in these factors correspond to variations in the duration of . the vacation. This is also positively affected by the presence of the icemen Ötzi in the . museum and by the presence of other cultural attractions. These findings provide an . essential tool to manage heritage resources and plan future tourism developments around . the Ötzi museum. \\\\\\\"\\\"\""