Customer-Managed Interactions: A New Paradigm for Firm-Customer Relationships

Academic Article

Publication Date:

2005

Short description:

Customer-Managed Interactions: A New Paradigm for Firm-Customer Relationships / Watson, R. T.; Piccoli, Gabriele; Brohman, M. K.; Parasuraman, A.. - In: MIS QUARTERLY EXECUTIVE. - ISSN 1540-1960. - 4:(2005), pp. 319-327.

Iris type:

1.1 Articolo in rivista

List of contributors:

Watson, R. T.; Piccoli, Gabriele; Brohman, M. K.; Parasuraman, A.

Handle:

https://iris.uniss.it/handle/11388/146072

Published in:

MIS QUARTERLY EXECUTIVE

Journal