An Examination of Customer-based Hotel Brand Equity: Evidence from Iran
Contributo in Atti di convegno
Data di Pubblicazione:
2016
Citazione:
An Examination of Customer-based Hotel Brand Equity: Evidence from Iran / Esfandiar, K; Sharifi-Tehrani, M; Del Chiappa, G.. - (2016), pp. 88-92.
Tipologia CRIS:
4.1 Contributo in Atti di convegno
Elenco autori:
Esfandiar, K; Sharifi-Tehrani, M; Del Chiappa, G.
Link alla scheda completa:
Titolo del libro:
Proceedings of 8th World Conference for Graduate Research in Tourism, Hospitality and Leisure & of 4th Interdisciplinary Tourism Research Conference