Nonverbal stimuli in a virtual aisle: does the shelf you choose matter?

Academic Article
Publication Date:
2011
Short description:
Nonverbal stimuli in a virtual aisle: does the shelf you choose matter? / Porcheddu, D., Usai, A., Venturi, A.. - In: INTERNATIONAL REVIEW OF RETAIL, DISTRIBUTION & CONSUMER RESEARCH. - ISSN 0959-3969. - 21:3(2011), pp. 215-231. [10.1080/09593969.2011.578797]
Iris type:
1.1 Articolo in rivista
List of contributors:
Authors of the University:
Handle:
https://iris.uniss.it/handle/11388/155984
Published in:
INTERNATIONAL REVIEW OF RETAIL, DISTRIBUTION & CONSUMER RESEARCH
Journal